The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
Adidas Still Doesn't Know What to Do With Its Leftover Yeezy Stock
Adidas to Sell Yeezy Products Under New Name After Split With Kanye West – The Hollywood Reporter